POP Genre.
We chose the genre pop. We chose this because it has obvious genre specific connotations. Pop is characterised by bright colours, clothes and make up. The women in this genre tend to be scantily clad in bikinis, hot pants and high heels, generally in bright colours such as neon pink, green, blue and orange. Use of primary colours is also prominent to create eye catching and youth orientated imagery which attracts the target audience of adolescences and young adults. Women also tend to have either brightly coloured or very big and bold hair styles and are always perfectly made up with false eye lashes, foundation, fake tan and lip stick. The pop genre is very sexually voyeuristic and uses objectification of women to attract audience. An example of this is current pop artist nicki gminaj, who usually focuses videos and song around sexual attraction between men and women. This is embodied by her video ‘Super Bass’ where she and accompanying dancers are wearing brightly coloured bras and other sexually revealing costumes. We were planning to do close up or sexy poses to characterize this genre and to advertise our artist. We are planning on shooting up against a wall covered in graffiti. We feel this will portray the artist as cool and current.
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